Work More Efficiently, Close Deals Faster
64% of the average sales rep’s time is spent on non-selling activities.1 Dun & Bradstreet can provide your revenue teams with access to quality leads, deep company intelligence, and world-class analytics. Spend less time searching and more time selling.
Prospecting & Account Monitoring
You’re trying to reach and engage prospects but nearly seven decision makers are involved in every sales deal — climbing from an average of five a few years ago. That’s why knowing your market, having access to quality data and leads, and developing the sales insights to identify your best prospects is critical. D&B Hoovers™ can help your B2B sales teams prospect smarter.
A leading provider of business-to-consumer digital services wanted to get deeper insights into their best accounts and find new accounts that resembled their best accounts, so they could market and sell to them in a very targeted way.
Like many Dun & Bradstreet customers, this leading company decided to integrate D&B Hoovers™ with its Salesforce instance. This allowed the team to conduct detailed research on each of their target accounts before approaching them directly in Salesforce. This deep CRM integration increased efficiency and effectiveness of the company’s reps.
The ability to set trigger alerts of target account activity and understand their business trends over time is also very important to our ABM program. These predictive indicators that D&B Hoovers provides are essential to our reps being constantly on top of their accounts and adjusting their tactics if needed.