Finding Meaning in the DataActivate Advanced Analytics to Unlock New Opportunities Once you have established your Relationship Data Platform, you are poised for sophisticated analysis that lets you identify untapped opportunities. Using advanced analytics, you can explore a rich body of information - from entity to entity - utilizing both first-party and third-party data. This complete view lets you better predict performance based on past behavior and look for triggers and insights that can forecast unforeseen needs.
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Quantify and prioritize new opportunities
Working with your executive peers and colleagues, you can collaborate to address the company's growth priorities and deliver value across the enterprise:
Sales: Discover and expand new customer segments
Marketing: Identify high-priority segments and effectively match products to customers
Supply Chain: Identify weaknesses and opportunities in your multi-tiered supply chain
Finance: Identify risks and opportunities through sophisticated portfolio management
Compliance: Identify and isolate "bad actors" from the company's portfolio
Move beyond modeling to achieve new insights
Analytics derived from proprietary data and relationship linkages outperform internal analysis and deliver higher value. Best in class organizations have turned to Dun & Bradstreet products, services and Partner integrations to deliver meaningful growth through best-in-class analytics, experiencing:
10% increase in revenue growth improvement for those who have employed customer data management best practices across their relationship engines, according to a study by a leading technology analyst firm
Over 175% improvements in Sales territory close rates
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