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The Dun & Bradstreet Data Cloud

Leverage the world’s most comprehensive commercial data and insights to improve performance.

Accelerate Growth. Reduce Cost. Manage Risk. Transform Business.

Trusted by 90% of the Fortune 500, companies of every size around the world rely on Dun & Bradstreet to help grow and protect their businesses. The Dun & Bradstreet Data Cloud helps customers experience significant growth and improvement. We've seen customers:

  • Drive 50% sales growth through a focus on data to inform sales and marketing
  • Increase growth by 25% while also decreasing bad debt by over 25%
  • Boost data quality by 86%, improving campaign results through better targeting
  • And have zero supply chain disruptions in a 5-year time frame as a result of a global supplier risk management program built around our risk assessment tools

With Dun & Bradstreet's data and insights integrated into their business, customers fuel their entire organization with trusted data and powerful analytics resulting in revenue acceleration, cost reduction, and risk avoidance.

Leverage the Value and Strength of Our Business Data

The Dun & Bradstreet Data Cloud is comprised of over 300 million business records that span across the globe delivering the world's most comprehensive business data and insights to improve performance. The Data Cloud provides unparalleled depth and breadth of business information with each record containing thousands of attributes. It is curated from tens of thousands of sources – including both online sources and our World-Wide Network of global data partners – and is updated 5 million times per day. The Data Cloud is structured around our Live Business Identity, which provides a unique business identifier for each entity, plus:

  • Business Identity Resolution
  • Corporate Hierarchy and Linkage
  • Business Performance Indicators
  • Continuous Business Activity Monitoring
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Live Business Identity

Live Business Identity represents all the information provided for a given entity within the Dun & Bradstreet Data Cloud. It starts with our universal identifier – the Dun & Bradstreet D-U-N-S® Number – which is assigned once our patented identity resolution process identifies a company as unique from any other in the Data Cloud. It has truly become an integral part of doing business. For example, if a company wants to work with the U.S. Government, or distribute an application through Apple’s App Store, they must have a D-U-N-S Number. While companies don’t have physical fingerprints, the D-U-N-S Number could be thought of as a corporate fingerprint – and more.

It helps customers improve business performance in many ways, including:

  • Earlier identification of growth opportunities
  • Avoidance of potential risk, fraud, and compliance issues
  • Deepening of customer, supplier, and partner engagement

Put the Dun & Bradstreet Data Cloud to Work for You

We use artificial intelligence (AI), including machine learning, to not only help with data sourcing, but also to improve the analytics associated with our data. In fact, we've been taking advantage of machine learning for over 20 years! We continually monitor business activity, making updates in line with our data governance procedures. By accessing the Dun & Bradstreet Data Cloud, you will have access to a wide variety of critical data segments, including:

  • Credit Scores and Ratings
  • Over 1 Billion Trade Experiences
  • 5 Million Corporate Family Trees
  • Banking Data
  • Firmographics
  • Business Registrations
  • Relevant Contacts
  • Predictive Indicators

You can access the Data Cloud to accelerate growth for your business in a variety of ways, including through our solutions, via API, traditional batch delivery, and partner solutions.

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