Brand Guidelines for Public Use

Our name began as a business relationship formed when two businessmen joined together in trust and trade. This historical relationship is represented by combining visual elements to form our wordmark.

You must have an existing alliance relationship with Dun & Bradstreet and written permission to use our wordmark to create and use co-branded materials. Any use of our brand elements for co-branding requires review and approval.

Follow these guidelines to display our wordmark as a partner:

• Both logos should be visually balanced in size.
• Follow the minimum clear space guidelines for our wordmark.
• The separator should be no less than the height of the ampersand character in the wordmark.
• The minimum space between our wordmark and the separator is the height of the ampersand character in the wordmark.
• The width of the separator should be half the width of an ascender in the wordmark.

If you have an existing sponsorship agreement with Dun & Bradstreet and written permission to use our wordmark, please follow these guidelines.

• Our wordmark should be balanced in size and placement as equal sponsors.
• Follow the minimum clear space guidelines.
• If we are the sole sponsor, include a role description (e.g., "sponsored by") with our wordmark.
• Role descriptions should have a font size no larger than the font size of our wordmark and should be italicized.

If you have additional questions regarding the use of our brand elements or the sponsorship agreement, please contact your Dun & Bradstreet representative.