AI-Powered ABM and Digital Marketing Just Got Smarter
Ever wish you could accelerate the buyer’s journey for your prospects and generate faster ROI for your business? Now you can.
We’re proud to welcome Lattice Engines, recently named a Leader in The Forrester Wave™: B2B Customer Data Platforms Q2 2019, to the Dun & Bradstreet family and thrilled to offer you the best-in-class customer data platform (CDP).
Our combined solution will empower B2B marketers to deliver better outcomes for their omnichannel campaigns and ABM programs across the funnel by:
- Connecting data silos to create a clear view of customers and prospects enabling teams to operate more effectively
- Segmenting audiences using AI and industry-leading Dun & Bradstreet data to identify ideal prospects through look-alike modeling, reducing time to get campaigns into market from weeks to hours
- Activating audience segments effectively across channels to drive personalized omnichannel campaigns and foster better sales and marketing alignment for a stronger ROI
Our solution will help fuel growth and ignite lasting revenue performance. With access to the full strength of the Dun & Bradstreet Data Cloud and AI-powered analytics, you can target the customers you care about most and help improve overall campaign effectiveness.
Realize the potential of this powerful solution! Fill out the form on this page to receive a free personalized demo.