Finding Meaning in Data with AnalyticsGrowth is best achieved when data is used to create foresight into business opportunitiesFor Analytics to effectively impact your business, you need to begin by asking the right questions and having the right data. At Dun & Bradstreet, we’re fortunate to have access to the largest global commercial database that provides content to feed your analysis. But just having a wealth of data isn’t valuable if you don’t use it to uncover opportunities for growth. Our team identifies signals and correlations hidden in the data to develop actionable conclusions that will positively impact your business.
Integrate Analytics Across the Enterprise
The adoption of analytics within business departments and even across the enterprise is accelerating, and with good reason. In today’s complex business market, analytics can offer a competitive advantage by helping to identify growth opportunities, circumnavigate risk and improve customer relationships. And while businesses understand the role analytics plays, most are unclear how to maximize its full potential. That’s where we come in.
73%Of analytic professionals claim to work for an analytically-driven company – based on a D&B Study of over 100 companies and analytic professionals
ONLY 42%Of companies have a strategy for using analytics across the enterprise – based on a D&B Study
Insights to Drive Business ForwardWith a world-class team of data scientists and analysts, we illuminate the path to growth through unique, global analytic capabilities. We help companies enhance and scale their use of fact-based strategies to connect with the prospects, customers and suppliers that matter most and guide you sharing those insights across your teams. It’s no wonder 90% of the Fortune 500™ companies worldwide rely on us for the expertise to create competitive, winning business strategies.
The quality, depth and detail of the data from Dun & Bradstreet, combined with a team to build out the modeled universe, meant we could be more targeted, precise and accurate in our program, resulting in a more successful outcome.
Andrew Ford, VP for Marketing and Communications, Europe, Pitney Bowes