Integrated D&B business content helps you spot opportunities quickly, target effectively, and grow existing relationships smartly

Winning and growing customers requires a lot more than yesterday’s sales and marketing tactics. You need to know about your prospects before you contact them, increase your productivity and marketing ROI, and see growth potential inside new and existing customers.

How? By using D&B insight integrated directly into Sugar. Simply search for and accept financial, industry, social media and news content into your CRM, with no more manual entry. Use fresh, accurate contact and industry data for segmentation, targeting and more effective marketing campaigns. Identify related firms that represent upsell and cross-sell opportunities within existing customers using corporate linkage


Increase Your Sales Effectiveness With Fresh and Accurate Leads


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Product Highlights

  • Relevant company-related news and analysis
  • No more manual entry
  • The latest company financials
  • Recent changes in locations, leadership, regulatory filings
  • Unstructured data like social media, news and market insight
  • Corporate linkage information (related companies)
  • Accurate contact information, including phone, e-mail, address
  • Three packages to choose from
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D&B for Sugar Channel Partners

BrainSell CRM International Cyngergy Solutions FayeBSG
Highland Solutions Technology Advisors Ticomix W Systems

Find and Create New Prospects


Find and Create New Prospects Search within the Sugar interface to find new prospects, then click to integrate into new Account.

Enrich Account Information with a Click


Enrich Account Information with a Click Add a list of competitors, corporate family members, financial or industry information to assist you in planning your campaign.



Add Contacts to Fill Out Your Account Plan


Add Find the right contacts in the right department, then click to add them to the account record. Email and telephone number included. (Last names obscured in this screen.)

Get started

To provide optimal flexibility and meet varying needs and budgets, SugarCRM users can choose from three levels of D&B data integration:

  • Basic Package enriches prospecting, company, and standard contact information with D&B data
  • Standard Package adds more detailed company information and contacts, including corporate parent information
  • Premium Package adds detailed industry and competitor information, as well as unlimited market and industry news on prospects and customers

Additionally, users can add premium contacts (email and/or phone number) and corporate family tree information, promoting greater visibility and cross-selling opportunities.


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