Integrated D&B business content helps you spot opportunities quickly, target effectively, and grow existing relationships smartly
Winning and growing customers requires a lot more than yesterday’s sales and marketing tactics.
You need to know about your prospects before you contact them, increase your productivity and marketing ROI, and see growth potential inside new and existing customers.
How? By using D&B insight integrated directly into Sugar. Simply search for and accept financial, industry, social media and news content into your CRM, with no more manual entry. Use fresh, accurate contact and industry data for segmentation, targeting and more effective marketing campaigns. Identify related firms that represent upsell and cross-sell opportunities within existing customers using corporate linkage
To provide optimal flexibility and meet varying needs and budgets, SugarCRM users can choose from three levels of D&B data integration:
Basic Package enriches prospecting, company, and standard contact information with D&B data
Standard Package adds more detailed company information and contacts, including corporate parent information
Premium Package adds detailed industry and competitor information, as well as unlimited market and industry news on prospects and customers
Additionally, users can add premium contacts (email and/or phone number) and corporate family tree information, promoting greater visibility and cross-selling opportunities.
Dun & Bradstreet (NYSE:DNB) is the world's leading source of commercial information and insight on businesses, enabling companies to Decide with Confidence® for 172 years. D&B's global commercial database contains more than 225 million business records. The database is enhanced by D&B's proprietary DUNSRight® Quality Process, which provides our customers with quality business information. This quality information is the foundation of our global solutions that customers rely on to make critical business decisions.