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Sales & Marketing SolutionsUnleash the power of data and analytics to discover opportunities and accelerate growth.
Use Data to Connect & InspireGrowth is the mantra for your sales and marketing teams. And the key to growth is creating outstanding experiences for your customers and prospects. In today’s world of digital commerce, this means using the data you have to unlock the truth about your customers. There’s a new art to making connections through data and building relationships on a broad scale. And leading marketers are making this new art a successful reality.
Gain Insight into Your CustomersWe call it the data deluge: the flood of numbers and information coming at marketers, faster than ever before. It isn’t letting up anytime soon, so there’s no better time to get the tools and the skills you need to ride the wave as high as you can. You’re tasked with analyzing and making sense of it all – and believe it or not, there’s an efficient way to get there. It’s just a matter of liberating the gems of genuine insight about your customers from the endless streams of data, clicks and interactions.
Improve Your Sales & Marketing Performance

Leveraging data and insights from the Dun & Bradstreet Data Cloud, our Sales and Marketing Solutions help optimize your data, analyze and segment key markets, target and engage prospects across channels, and access critical sales intelligence to close more business faster.

Central to the Data Cloud is Live Business Identity, a comprehensive and continually updated view of business relationships, delivering identity through the Dun & Bradstreet D-U-N-S® Number. It also provides valuable sales and marketing intelligence such as hierarchies and analytical insights including predictive and propensity indicators enabling the seamless integration of information across your entire organization.


Grow Your Most Valuable RelationshipsFind your most valuable customers and prospects with precision, engage them with personalized content and accelerate pipeline with sales intelligence. By enabling your teams with the right data for every step of the customer journey, you can grow relationships at a speed and scale never before possible. Our solutions deliver a unified view of your customers, deep insight into their needs and seamless integration with partners to make the most of every interaction.
Predictive TargetingUncover high-value prospects with an informed view of your target universeOur powerful data management and predictive analytics help you transform your data into actionable intelligence so you can target with precision and focus your efforts for maximized returns.Learn More
Digital EngagementGive your online audience the experiences they value – and expectEngage your prospects by delivering personal, relevant content. With seamless integration of our industry-leading data and lead profiles, you'll deliver a more customized experience and convert more leads into revenue.Learn More
Sales Pipeline AccelerationIncrease average deal size and convert more leads into customersCut sales research time with a single source of data-driven insights. With sales intelligence from over 30,000 sources in one place, your team will have the essential context they need to follow up and close deals.Learn More
Dun & Bradstreet has enabled us to rapidly grow our database by helping us automate the upload process…to ensure we are always talking to the right people.
George Coughlin, Director of Marketing, Adaptive Insights
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