Smart Offering
Your crisis-resistant lead generation
with Smart Data Analytics
- Successful campaigns with twins of your best customers
- Learn in which customer segments you are successful
- Recognition of hidden market potential
- Identifying the target groups with the highest probability of success
- Perfectly tailored market segments thanks to individual customer analyses
Smart Data Analytics -
3 packages for your crisis-resistant lead generation

Package 1: Compensating for lead lows
Descriptive Twin Analysis with offline delivery
The only thing you have to do on your own to get new leads for your company is to hand over your customer portfolio with good customers to us (minimum input: 200 customers, ideal input: 750 - 2000 customers).
Then, new leads are quickly generated in 5 steps:
- Identification of good customers in the Bisnode database
- Enrichment with structured data from the Bisnode database
- Segmentation of existing customers using univariate analyses
- Selection of look-a-likes on the Bisnode database based on segmentation
- Delivery of the look-a-likes*
Buy Package 1 and get 10% discount!
*The cost per lead is added to the price of the descriptive Twin Analysis.

Package 2: Optimised lead generation
Predictive Twin Analysis & online contact information (subject to availability)
The only thing you have to do on your own to get new leads for your company is to hand over your customer portfolio with good customers to us (minimum input: 200 customers, ideal input: 750 - 2000 customers).
Then, there are only 8 steps to your new leads, which we complete for you:
- Identification of good customers in the Bisnode database
- Enrichment with structured data from the Bisnode database
- Segmentation of existing customers using univariate analyses
- Derivation of the relevant target market on the basis of univariate analyses of existing customers
- Modelling of relevance scores for the companies in the target market using logistic regression
- Identification of websites
- Enrichment of online contact information
- Delivery of the leads with the highest relevance scores*
⇒ Only CHF 3,599 instead of regularly CHF 4,239
Buy Package 2 and get 15% discount!
*The cost per lead is added to the price of the descriptive Twin Analysis.

Package 3: Individual lead project
The Smart Analytics all-round carefree package with project character
For the all-round carefree combination of our three packages, we need first of all your customer portfolio (minimum input: 200 customers, ideal input: 750 - 2000 customers). Together we then work out relevant online triggers in a workshop for the targeted individualisation of the lead qualification.
The next steps will be completely taken over by us, so that you can complete other important projects during this time:
- Identification of good customers in the Bisnode database
- Enrichment with structured data from the Bisnode database
- Segmentation of existing customers using univariate analyses
- Derivation of the relevant target market on the Bisnode database
- Identification of the websites of existing customers and companies in the target market
- Identification of the companies in other digital sources
- Enrichment with the online triggers developed in the workshop
- Enrichment with online contact information
- Development of a self-learning algorithm based on identified online triggers and structured data
- Application of the self-learning algorithm to the companies in the target market
- Delivery of the qualified leads with the highest relevance scores, enriched with the identified online triggers and online contact information
- Updating of the self-learning algorithm based on customer feedback
Why generate leads with Smart Data Analytics?
With Smart Data Analytics you will receive qualified & high quality B2B leads in a few weeks
Benefit from more effective sales management & shorter sales cycles and higher revenues
Context-related profiling and recognition of leads using machine look-a-like methods
Evaluated leads with context information & decision relevant online contact data
This is what you get:
- World's largest company database with over 330 million companies
- Global data coverage of over 220 countries
- Structured data depth from our reference databases
- Crawled and contextualised data from the internet
- Our best data scientists
- Artificial intelligence (AI)
- Machine learning
- Potential interests