Solutions for Every Step of Your ABM Strategy
Take Your ABM to the Next Level
D&B Account Based Marketing enables you to quickly and easily build, execute, and measure compelling omnichannel campaigns that engage and inspire targeted buying groups to take action.
Unlimited Insights
Use powerful identity resolution and Dun & Bradstreet Live Business Identity to connect disparate data sources and create a cohesive view of accounts and buying groups.
Automated Omnichannel Orchestration
Create a consistent brand experience that inspires audiences to take action by deploying more responsive ABM campaigns.
Open Activation
Use AI-powered insight to identify the right audiences to target so you can get more out of your paid media spend, utilize social channels more effectively and empower your SDRs.
Full-funnel Measurement
Use multi-touch attribution models to measure success and provide insights for continuous program improvement.
Citrix: Driving Sales Success with Data
Learn how Citrix uses Dun & Bradstreet to enhance the way their marketing and sales teams target the right accounts with the right messages to drive increases in pipeline and size of deal.
LiveRamp: Expanding the Account Universe
LiveRamp wanted to target more accounts. By deploying Dun & Bradstreet, they expanded their account universe and are running integrated, targeted campaigns to top accounts.
Thomson Reuters: Improving Cross-Sell/Upsell Plays with Predictive
Learn how Thomson Reuters worked with Dun & Bradstreet to identify their super users and act on that information to improve their cross-sell and upsell opportunities.
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