Consumer Product Rental Industry
Insights from D&B Hoovers

Industry Analysis


Companies in this industry rent personal and household goods, primarily for short periods but also under longer-term arrangements. Major companies include Aaron's, Outerwall (owner of Redbox), and Rent-A-Center (all in the US), along with Home Essentials (Hong Kong), LOVEFiLM (UK), TalkTalk TV (UK), and TSUTAYA (Japan).

Competitive Landscape

Demand is driven by personal income. The profitability of individual companies depends on the right merchandise mix and inventory financing costs. Large companies have advantages in economies of scale in purchasing, distribution, and advertising. Small companies compete effectively by providing superior customer service and catering to local demographics. About 85% of companies have fewer than 10 employees. The US industry is concentrated: the largest 50 companies account for about 70% of industry revenue.

Products, Operations & Technology

Major rental product categories include DVDs, home health equipment, furniture, and consumer electronics and appliances. Other products rented include formal wear and costumes, party supplies, and recreational equipment.

Geographic Segmentation

See where the Consumer Product Rental industry is concentrated geographically and research companies by financials and key corporate data.
Top Consumer Product Rental Companies:
20156.447M | United States
3947.656M | United States
1019.045117M | United Kingdom
806.975993M | Germany
457.661868M | Canada
451.97054M | United Kingdom
409.264512M | United Kingdom
386.287358M | United States
334.295001M | United States
291.313509M | Germany
247.172536M | Australia
219.670358M | United Kingdom
196.252M | Japan
192.52268M | United Kingdom
191.518205M | United Kingdom
188.561768M | Canada
131.333805M | Malaysia
128.947406M | United Kingdom
125.58863M | United Kingdom
121.463278M | United Kingdom
121.075039M | Germany
117.391863M | United Kingdom

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