D&B Business Directory
Silverpop Systems Inc.
Overview
Silverpop Systems specializes in planning, executing, and managing permission-based e-mail marketing campaigns conducted through multiple channels. The company blends strategic services that include policy development, campaign strategy creation, and list development services with software, analytics, and creative services to produce efficient targeted e-mail campaigns. Its cloud-based digital marketing suite of services also includes marketing ...
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automation, social media marketing, and mobile marketing. Silverpop, which serves more than 5,000 customers across the globe, was founded in 1999. IBM bought the company in 2014 and Silverpop operates as a subsidiary.
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