Motive is driven to improve communications services management. The company offers software to help service providers manage processes and services in areas such as Internet service, mobile broadband, home networking, and Internet protocol TV and phone. Telecommunications service providers worldwide use Motive's applications to provide their customers with online information, diagnostic testing, self-help tools, Q&A chats, mobile and home device management, and supplier interconnections. Customers have included AT&T, Sky plc, and Vodafone. The company is a subsidiary of Alcatel-Lucent.