comScore knows the score when it comes to measuring advertisement, content, and consumer audiences of each across media platforms. The company creates its products using a global data platform that combines information on digital platforms (smartphones, tablets, and computers), television ("TV"), and movie screens with demographics and other descriptive information. Branded products include the Media Metrix and Mobile Metrix online advertising network measurement tools, as well as comScore's Marketing Solutions products, which provide custom research and analysis that integrate online visitation and advertising data, TV viewing, purchase transactions, attitudinal research, and other comScore information assets. Its Hollywood software provides movie theater distributors and exhibitors with software and infrastructure to manage and control end-to-end processes. The company was established in 1999. The US accounts for some 85% of total sales.
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EMPLOYEES (This Site)
EMPLOYEES (All Sites)
- ASSETS (MIL USD) 678
REVENUE (MIL USD)
- TICKER SYMBOL SCOR
- Year Started 1999
- Incorporated 1999
- FISCAL YEAR END DEC
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William LivekVice Chairman of the Board and Chief Executive Officer
BRENT ROSENTHALChairman of the Board
GREGORY FINKChief Financial Officer and Treasurer