Optimizer, powered by Acxiom®, helps you cleanse and enrich your existing customer database to ensure that you have the most accurate, up-to-date information on your customers and prospects. Get a complete, single view to:

• Better understand and retain existing customers
• Increase marketing ROI through improved deliverability and
  response rates
• Shorten sales cycles by identifying key contacts and focusing on the
  right prospects
• Identify up-sell and cross-sell opportunities including non-buying locations

Optimizer is available as a service or through our easy-to-use, flexible web-based platform, DNBi. You choose what data is cleansed and what information we can add to enhance value. Call 1-866-503-0287 for more details or visit www.dnb.com/optimizer.

Integrating your customer information across multiple systems? You need D&B solutions for Customer Data Integration (CDI), now powered by Purisma integration technology. To learn more, visit www.dnb.com/cdi.

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