Optimizer, powered by Acxiom ®, helps you cleanse and enrich your existing customer data so you have the most accurate, up-to-date information on your customers and prospects. Get a complete, single view to:

• Better understand and retain existing customers
• Increase marketing ROI through improved deliverability and
  response rates
• Shorten sales cycles: identify key contacts, focus on the right
  prospects and eliminate risky ones
• Identify up-sell and cross-sell opportunities including non-buying locations

Optimizer is available as a service, or through our easy-to-use, flexible, Web-based platform, DNBi -- now with new global data and advanced marketing pre-screening options, through Optimizer Premium for DNBi. You choose what data is cleansed and what information we can enhance to add value. Call 1-866-503-0287 for more details or visit www.dnb.com/optimizer.

Integrating your customer information across multiple systems? You need D&B solutions for Customer Data Integration (CDI), now powered by Purisma integration technology. To learn more, visit www.dnb.com/cdi.

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