Great marketing starts with great data
D&B Optimizer improves the quality of your data, enabling your sales and marketing teams to generate more predictable and repeatable revenue. By continuously managing and providing richer, more accurate data, D&B Optimizer provides a holistic view of customers, prospects and suppliers.
Visualize the health of your existing database and identify gaps in your target markets and personas.
Continuously cleanse your database to remove duplicates and inaccurate data.
Enrich your database by adding missing data such as company size, industry, and key contacts.
Maintain a single, accurate view of your customers and prospects across multiple platforms, including CRM, MDM, ERP and AP.
Profile your best customers and identify lookalike businesses.
Acquire and engage new contacts who fit your target profile.
How It Works
D&B Optimizer is a secure data services platform that allows you to assess, cleanse, enrich and append information to all of your contact and company data. Anchored by the DUNSRight® and CleneStep™ processes, Optimizer helps break down disparate silos of information, providing you with a single view of your customer. Its continuous data management capabilities mitigate risks associated with bad data, increasing your outreach confidence. Multiple deployment options provide you with the flexibility to get the exact data you need, delivered however and wherever you want it.
D&B has been great to work with. Optimizer for Contacts helped us improve the health of our leads and contact database…We improved our email deliverability by almost 30%.