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D&B Optimizer

Data Services: D&B Optimizer

Optimizer is our flagship Data Services solution. Optimizer transforms customer and prospect data into up-to-date, accurate, visual and actionable commercial insight, enabling a single customer view across the enterprise.

What is your data telling you?

Businesses of all kinds have vast amounts of customer data, but still miss opportunities every day due to inaccuracies, duplication and incomplete data.

These missed opportunities represent millions of dollars in lost revenue and inefficiencies. In a competitive economy, you can’t afford to let valuable customer connections slip through. Without a comprehensive customer data integration (CDI) and data quality strategy, your business will always be playing catch-up.

Do more than just handle information – harness it

D&B Optimizer pairs the unparalleled depth and breadth of the D&B Global Database™ and the patent-pending DUNSRight™ quality assurance process with powerful business matching technology, resulting in best-in-class information. Optimizer helps you target qualified up-sell opportunities and focus your sales and marketing efforts, by transforming your data into actionable commercial insight – helping you identify sales and marketing opportunities quickly and accurately – increasing sales while decreasing costs.

Cover your (data) bases

Our resources have you covered – from the world's doorstep to yours, across a range of businesses, drawing on over 155 million businesses in our global database. Did you know that nearly 80 percent of businesses have fewer than ten employees? With Optimizer, you know your customer and prospect data is on target-timely and accurate.

D&B Optimizer

Cleanse, Identify, Enrich

These three actions transform your basic information – eliminating discrepancies, matching and consolidating related entities, and enriching your data with additional information from our world-class records – into actionable insight. Minimize the need to on-board additional staff to and reduce risk of duplicated or improperly entered data.

With Optimizer, you can be sure that you will be able to see more, reach further, and act sooner than ever before.

Eager to learn more? View our product information demo, or talk to one of our Solutions Experts.