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Finance Fueling Sales

Help sales take the fastest path to the best opportunities available
Find the fastest path to sales growth

The fewer obstacles your sales colleagues have in front of them, the faster they can generate revenue. With the world’s largest commercial database – more than 265 million global records – and deep analytics expertise , Dun & Bradstreet is uniquely positioned to help you analyze all areas of opportunity from within your existing customer data. Dun & Bradstreet will work with your finance and sales teams to let you:

  • Approve the right customers quickly and intelligently by activating world-class analytics
  • Refine how you deliver information to your sales organization, proactively equipping sales with information to help them engage in healthier dialogue with customers to resolve issues before revenue is at risk
Focus on your best sales prospects

If finding the strongest prospects were easy, why do so few companies grow? Your finance organization is essential to delivering the best opportunities, which frees up your sellers to do what they do best: sell. Working with Dun & Bradstreet, finance becomes a hero to sales by:

  • Mining data and analytics to let finance and sales engage in proactive client-matching and prospect-profiling
  • Strategically selecting and pre-approving targets with risk and entity data
Shorten the sales cycle

The typical B2B sales cycle is measured in months not days, but every minute still counts. Staying in front of the competition means shortening the path to close – something every sales leader emphasizes. To do this, Dun & Bradstreet’s experts will work with you and your team to:

  • Develop fast but prudent ways to evaluate and approve new prospects for credit and move existing customers out of hold
  • Integrate global data and analytics with account-by-account insights to speed up prescreening and avoid unnecessary delays—cutting days from prospecting to closing
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