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Dun & Bradstreet and Backbone CompanyBackbone has partnered with Dun & Bradstreet to deliver a next-generation, mobile, location-based sales intelligence tool for the modern sales organization

The right D&B business intelligence – anytime, anywhere

Backbone gives your field sales team the sales intelligence they need - when and where they need it
Fully integrated D&B content makes the Backbone mobile sales platform the smartest sales tool in your team’s arsenal
The Backbone Sales App leverages D&B data to deliver the most complete business intelligence to the sales field at the point of engagement with the buyer

Make D&B data a competitive advantage for your sales team

The Backbone Sales App is a location-aware mobile platform that puts Dun & Bradstreet’s company credit, risk, and firmographic information directly into the hands of the sales team in the field, onsite, at prospect locations.

B2B sales teams need every advantage they can get. Each prospect has its own set of requirements and its own unique set of financial and credit metrics. The Backbone Sales App is a location-aware mobile platform that puts Dun & Bradstreet’s credit, risk, and firmographic intelligence about your buyers and prospects directly into the hands of the sales team in the field.

The age of anywhere, anytime, data-driven selling has arrived, made possible by the partnership of Backbone’s state-of-the-art mobile sales platform and Dun & Bradstreet’s cloud-delivered, best-in-class business intelligence. With the Backbone Sales App in their selling arsenal, your sales team will have the competitive edge that comes from putting D&B’s world-class business data and insights literally at their fingertips.

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