DUNSRightTM Quality Assurance
Take advantage of DUNSRight™ — the power behind quality information

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Through DUNSRight we collect, aggregate, edit and verify data from thousands of sources daily. We invest over a quarter of
a billion dollars in the process every year – enabling, improving and updating it more than 1.5 million times every day. No other
data provider has a process like DUNSRight, and that’s why no other source offers brokers and their customers as much opportunity
for success.
The foundation of DUNSRight is Quality Assurance – over 2,000 separate automated and manual checks to ensure the data
meets the highest quality standards. In addition, there are five quality drivers that work together sequentially to collect
and enhance the data.
The process works like this:
- Global Data Collection brings together data from a thousands of sources worldwide.Our D&B Worldwide Network, consisting of market leading data providers from around the world, enables us to offer the largest global commercial database available.
- We precisely integrate the data into our database through our patented Entity Matching, which eliminates duplicates and produces a single,
more accurate picture of each business.
- We apply our industry standard D&B D-U-N-S® Number as a unique means of identifying and tracking a business globally through every step in the life
and activity of the business.
- We use Corporate Linkage to enable our customers to reveal their total risk or opportunity across related businesses.
- Finally, our Predictive Indicators use statistical analysis to rate a business’ past performance and to indicate how likely
the business is to perform in the future, including likelihood to respond to an offer, buy a product or pay their bills.
The output of this fine-tuned, rigorous process? Actionable, insightful business information your customers can rely on to make the most confident marketing decisions possible,
and that you can rely on to drive the growth of your business.
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